SAM Mouldings Debuts Dual-Purpose MDF To The Market
 SAM Mouldings is expanding its existing product portfolio with a new range of skirting boards. The dual-purpose design is a revolutionary development for the MDF industry, which is currently patent-pending. This will strengthen SAM’s position in the market whilst allowing the company to continue its focus on innovation to fulfil growing customer needs.
The introduction of the dual-purpose skirting poses financial benefits to merchants as stockholding will be reduced, taking up less storage space. Conversely it also means that the client is able to stock more of SAM Mouldings’ product range, thus enhancing customer choice.
 Gerard Wilson, Sales and Marketing Manager at SAM Mouldings, has been at the forefront of the project; “We have dedicated eight months into the research and development of dual-purpose skirting, perfecting the cutting and painting techniques to ensure that every minor detail is up to the highest standards set by SAM and our customers. By offering new ideas and new innovations to our clients, SAM is cementing its position as the industry’s most proactive supply partner.”
Gerard believes that SAM will be stronger than ever when the economy recovers; “We are working very hard to maintain our strong customer base. We have strengthened our external sales force and in turn have increased our share of the market. We understand that there will be fluctuations in the market over the coming months, but we are positive about the future and look forward to what will undoubtedly be a successful future for SAM's Dual Purpose skirting range.”
Publication Date - January 2010
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